Diamond Guide

Carat Weight | Cut | Color | Clarity

ALL ABOUT DIAMONDS

There are four C's to buying diamonds. This system is the key to your diamond's value and your key to buying beautiful jewelry at a fair price. As you begin to appreciate the different qualities of diamonds, you will decide what is important to you. Some people prefer size and sparkle to a finer quality while others want perfection and will sacrifice size. The important thing is to pay a reasonable market price for what you want.